Urman Dictionary

slogcraft

noun

A project undertaken to build creative discipline rather than to create something of quality, and which therefore focuses mainly on quantity, completion, or process.

“Wait, so in NaNoWriMo you write an entire novel in a month? How can it possibly be any good?”
“That’s not the point. It’s a slogcraft - what matters is persistence. You do it to get better and to prove you can. It’s not supposed to be any good at all.”
“Oh, like urmandictionary?”
“Exactly!”